The workshop covered preparing for a fundraising process with Ashley Vukovits, a fractional CFO with experience in fundraises.
Here are the highlights:
Ashley discussed allowing at least 6 months for fundraising and having alternative funding options. She emphasized the importance of clean financial data and models to support the company story.
Setting up a virtual data room with corporate documents, contracts, and financial statements was recommended for due diligence. Churn, sales tax, and order-to-cash processes were highlighted as key areas.
Cultivating long-term relationships with investors from seed to later stages was advised. Understanding current market preferences like focus on profitability and valuations is important.
Preparing a pitch deck, tracking investor conversations, negotiating term sheets carefully, and involving experienced legal counsel were covered as important fundraising steps.
